Distributing APP and Le-Brill Requires No Fee and No Minimum Order
To distribute APP or Le-Brill you negotiate directly with Ilerspray, the manufacturer of both brands, with no entry fee and no minimum opening order. The agreement sets territory, channel and supply terms; there is no required stock because products are made to order, and territorial exclusivity is reserved for distributors that meet their sales targets.
The Distribution Programme Terms
The programme is designed to keep the risk of starting low: you pay for what you sell, and the manufacturer absorbs the complexity of producing aerosols.
| Term | Detail |
|---|---|
| Initial investment | No entry fee and no minimum opening order |
| Stock | No required stock: made to order with short lead times |
| Exclusivity | By territory, for distributors that meet targets |
| Support | Sales team training, technical data sheets and promotional material |
| Prices | Tiered by volume |
| Markets | Spain, Portugal, France, Italy and Latin America |
Territorial exclusivity is not granted up front: it is earned with volume, which is why it pays to arrive at the first conversation with a realistic forecast.
What Should You Have Ready Before Getting in Touch?
Four facts speed up the proposal:
- Sales channel: large retail, specialist shops, workshops, industrial maintenance or professional hygiene supply.
- Territory you want to cover, especially if you will ask for exclusivity.
- Estimated volume of annual purchases, even if approximate.
- Logistics: your own or third-party capacity to store and move aerosols, which travel as dangerous goods under the European ADR Agreement, usually as limited quantities.
💡 Manufacturer's tip: before asking for exclusivity, prepare a realistic annual volume forecast. Agreements are negotiated on purchase commitments, not on intentions to sell.
APP and Le-Brill Sell Through Different Channels
Both brands come out of the same factory, but the buyer and the channel differ. Distributors usually specialise, although one distributor can carry both if its network covers both worlds.
- APP
- household, cosmetics and hygiene
- APP range
- air fresheners, deodorants, insecticides, cleaning
- Le-Brill Auto
- vehicle cleaning and care
- Le-Brill Industry
- lubricants, degreasers, protectors
- Le-Brill buyers
- workshops, industry, technical trade
Every item can be browsed in the technical catalogue, filtered by brand.
The Backing of Buying from the Manufacturer
Buying directly from the maker gives the distributor a single contact for lead times, volumes and documentation. Ilerspray manufactures in Torres de Segre (Lleida), less than two hours from the port of Barcelona, with capacity for more than 12 million units a year and under ISO 9001:2015 and ISO 22716, the documentary backing a distributor can pass on to its own customers.
If your channel and territory are already defined, the next step is the application on our distributors page.
